Impossibly loving Context: approximately 18B annual Walt Disney World Cast to Guest interactions. There would be 360-million annual satisfactory Cast to Guest interactions from 2% failure rate. Satisfaction is dangerous. The goal is to exceed expectations, not meet them. The goal is 100%, not 98%. The goal is to love 100%, not 98%. What if it was impossible to hate?dad • • • • • This website is about our SPIRIT. To enjoy today’s post about our WORK, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.