Why learn their why? Weirdly, it just felt right to take multiple angles of a simple flip-chart with two words and a border. Didn’t know seven years later the photos would be useful today. Once you learn an expert’s why (for what they do and how they do it), you can architect your own what and how.dad • • • • • This website is about our SPIRIT. To enjoy today’s post about our WORK, click here. By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.