The less we need, the more of this we become You can buy (and sell) stuff from your phone in a matter of seconds. The less we need, the kinder we become. When there is no need of anything from another, all we need is to be kind, gentle, and generous. Next Blog By jeff noel Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites. View all of jeff noel's posts.