Marketing amplifies

Disney Keynote speaker Jeff Noel name tags
Picture’s worth a lot of words.

Marketing’s job is to amplify the spirit of a product or service.


Because every other product or service that competes with yours is trying to do the same as you, only better.

This is the one, small-business imperative that most owners under-focus on.


Because it often always sounds like bragging.

Photo recap:

  • Disney longevity
  • Disney DNA
  • Disney Institute
  • TEDx Talk DNA
  • Paradox of palm trees
  • Over-focus example

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This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.